Housecall Pro vs Sera
Housecall Pro scores 8.1/10 vs 7.0/10. Best for: Solo plumbers, HVAC techs, and cleaning crews with 1-10 trucks who want easy mobile invoicing and card payments from the job site.
Housecall Pro scores higher overall at 8.1/10 vs 7.0/10. Buy Housecall Pro if you run 1-10 trucks and want the easiest app for scheduling, invoicing, and collecting payment. Your techs will actually open it. Skip if you need pricebooks, inventory tracking, or deep reporting, because you will hit the ceiling fast.
Housecall Pro 
Sera Rank
#2 of 35
Rank
#18 of 35
Features
16/17
Features
13/17
Starting at
$79/mo
Starting at
$399/mo
User reviews
4.3/5 (2800)
User reviews
4.4/5 (100)
What they cost
| Housecall Pro | Sera | |
|---|---|---|
| Starting at | $79 /mo | $399 /mo |
| Free trial | 14 days | No |
| Number of plans | 3 | 1 |
What the pricing really means
At first glance, Housecall Pro looks cheaper at $79/month vs $399/month. But sticker price is only part of the story. Look at what is included on the base plan, how many users you get, and whether you need add-ons to get the features you actually need. The $99/month plan that requires $200 in add-ons is actually more expensive than the $250/month plan that includes everything.
Where Housecall Pro wins
- Mobile app is genuinely easy. Even your tech who still uses a flip phone can figure out clock-in, job notes, and invoicing in under a day
- Techs send the invoice from the truck and homeowners tap to pay by card on the spot. No more chasing checks two weeks later
- Email and postcard campaigns help fill slow weeks. The shoulder season tool alone pays for the subscription if you use it
- 14-day free trial, no credit card required. You can test it with real jobs before committing
Where Sera wins
- Dynamic Dispatcher automatically assigns the right tech based on capability, availability, and priority
- Customer Hub lets homeowners book, manage, and pay for services directly online
- Built specifically for residential trades with a focus on protecting margins and profitability
- Clean, user-friendly interface with minimal learning curve compared to ServiceTitan
Where Housecall Pro falls short
- Support response times have slipped. Expect 24-48 hours for non-urgent tickets, which hurts when payroll is stuck
- No inventory tracking at all. If you stock truck parts or materials, you need a separate spreadsheet or tool
- No maintenance agreement module. Recurring service plans have to be hacked together with workarounds
- Reporting is thin: you get basic revenue numbers but nothing like per-tech profitability or marketing ROI
Where Sera falls short
- Starting at $399/month is expensive for very small operations with 1-2 techs
- Limited integration options compared to platforms like Zuper or Jobber
- Data migration from previous systems is problematic with information not carrying over cleanly
- Scheduling has limitations on appointment management and technician capacity
Who is each product built for?
Housecall Pro
Target: 1-15 technicians
Buy Housecall Pro if you run 1-10 trucks and want the easiest app for scheduling, invoicing, and collecting payment. Your techs will actually open it. Skip if you need pricebooks, inventory tracking, or deep reporting, because you will hit the ceiling fast.
Sera
Target: 3-20 technicians
Sera is purpose-built for residential HVAC, plumbing, and electrical contractors who want automated dispatching and margin protection without the complexity of ServiceTitan. The $399/month starting price makes it impractical for solo operators. It works best for shops with 3-15 techs that want to stop manually dispatching and start tracking profitability per job.
Feature comparison
| Feature | Housecall Pro | Sera |
|---|---|---|
| Scheduling & Dispatching | ||
| Scheduling | ||
| Dispatching | ||
| GPS tracking | ||
| Online booking | ||
| Invoicing & Payments | ||
| Invoicing | ||
| Estimates | ||
| Payment processing | ||
| QuickBooks integration | ||
| Operations | ||
| Mobile app | ||
| Customer portal | ||
| Inventory management | ||
| Maintenance agreements | ||
| Reporting | ||
| Growth | ||
| Marketing tools | ||
| Review management | ||
| AI features | ||
| API access | ||
Common questions
Housecall Pro scores 8.1/10 vs Sera's 7.0/10 in our ranking. Housecall Pro is the better pick for 1-15 technicians. Sera is better if you need residential hvac and plumbing contractors who want to focus on protecting profit margins and automating dispatch.
Housecall Pro starts at $79/month. Sera starts at $399/month. Watch for add-on costs — the base price often does not include all features. Pricing last verified 2026-03-01.
Housecall Pro: Yes, 14-day free trial. Sera: No free trial. Always test with your actual workflow before committing to an annual plan.
Housecall Pro covers 16 of 17 features we track. Sera covers 13 of 17. Housecall Pro has broader feature coverage, but more features does not always mean better — pick the tool that covers what your business actually needs.
Yes, Housecall Pro has a mobile app. Sera does too.
Yes. The main effort is migrating your data (customer lists, job history, invoices). Plan for 1-2 weeks of overlap where you run both. Most field service management tools can import CSV data. Ask both vendors about migration support before you sign.
The bottom line
Pick Housecall Pro if...
Solo plumbers, HVAC techs, and cleaning crews with 1-10 trucks who want easy mobile invoicing and card payments from the job site
Pick Sera if...
Residential HVAC and plumbing contractors who want to focus on protecting profit margins and automating dispatch